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© IYN 2022



SOJAO Campaigns

2020-2022

Art direction/ Photography/ Graphic Design/ Illustration


During my employment term at local lifestyle brand, SOJAO, I was involved in directing, ideating, executing and designing for the various product and event campaigns.
Photos: SOJAO


The Freestyle Farmer

2022
Art direction/ illustration

I directed the stylistic approach to the typographic treatment of the book’s title and illustrations. A textured and free flow aesthetic was selected to accompany the book’s content and the client’s personality.





VIVIWARE Panel

VIVIWARE Panel, 2022
Art direction/ Videography

A series of 3 videos depicting the modular furniture created by VIVITA Singapore.